Basil Hayden’s Launches Unique, Limited Edition Two by Two Rye

Basil Hayden's has established itself in the super-premium bourbon category as an innovator and leader. And now, for a limited time, the lauded producer is taking on the rye category.

Limited edition Two by Two Rye by Basil Hayden's is a unique blend of four bourbons: two Kentucky Straight Bourbons and two Kentucky Straight Ryes. This innovative blend gives whiskey drinkers a full-bodied, spicy rye profile tempered by the sweetness of bourbon.

Two by Two Rye combines and balances 5-year-old Kentucky Straight Rye, 7-year-old high-rye Kentucky Straight Rye, 13-year-old Kentucky Straight Bourbon, and 6-year-old Kentucky Straight Bourbon. The result: a unique whiskey experience all rye, bourbon and whiskey lovers must try, and that all operators must add to their inventories.

“Basil Hayden’s has always been known for its distinctive spicy finish, so innovating in the rye category continues to be an exciting venture for the brand, especially as interest in the category grows exponentially,” says Rob Mason, vice president marketing, whiskey at Beam Suntory. “While Basil Hayden’s Two by Two Rye upholds our trademark spice and approachability, this blend also challenges the status quo and encourages fans to discover the versatility of rye.”

Basil Hayden’s Two by Two Rye notes:

  • Proof: 80
  • Color: Golden Honey
  • Aroma: Rich caramel and brown sugar with a sumptuous, woody rye flavor profile
  • Body: Smooth, medium-bodied
  • Taste: A balanced blend of sumptuous rye and brown sweets with an ample woody accent
  • Finish: A pleasant, long lingering warmth
  • Blend Overview: An intriguing blend of 5-year-old Kentucky Straight Rye, 7-year-old “high-rye” Kentucky Straight Rye, 13-year-old Kentucky Straight Bourbon, 6-year old Kentucky Straight Bourbon
  • SRP: $44.99/750ml

Basil Hayden’s Two by Two Rye is available now for limited time.

For more information about this release, visit www.basilhaydens.com or contact beam@wearemultip.ly.

About Basil Hayden's®

Basil Hayden's is known for standing out in the crowd. The distinctive flavor of Basil Hayden’s Bourbon was originally inspired by the legend of a family recipe said to date back to 1796 when Master Distiller Basil Hayden Sr. broke 'the rules' by mixing the spiciness of rye with the smoothness of corn to create a light-bodied, mixable and smooth bourbon. Today, Basil Hayden's is crafting its own story by providing a welcoming, yet versatile sipping experience for whiskey drinkers of all taste levels to share with friends and family. Beyond its flagship Basil Hayden’s Bourbon, the brand has pushed the boundaries of innovation in recent years, specifically exploring the unique taste profile of rye. These intriguing offerings have included the 2017 limited-edition release of Basil Hayden’s® Rye Whiskey and the permanent addition of Basil Hayden’s® Dark Rye.