Our recent survey, Holiday Cheers: Beverage Trends & Strategies for Year-End Success, found that many consumers trade up during the holiday season. In fact, 57% of operators are expecting customers will order a bit more of the premium and top-shelf offering this holiday season.
With this in mind, you may be looking for some premium options to add to your back bar. Here are some recent offerings to help your guests raise a glass in style.
Johnnie Walker Blue Label Ice Chalet, $420
Offer your guests an après-ski experience without having to leave their barstool. The limited-edition Johnnie Walker Blue Label Ice Chalet, launched in collaboration with luxury skiwear and lifestyle brand Perfect Moment, features a rare new blend crafted by Master Blender Emma Walker. Johnnie Walker Blue Label Ice Chalet blends whiskies from distilleries at the highest elevations in Scotland, creating a velvety-smooth blend that evokes salted honey, cacao, and soft malt characters.
A Midwinter Night’s Dram, $149.99
High West's A Midwinter Night's Dram is made from their Rendezvous Rye expression, aged in new charred, white American oak and finished in Ruby and Tawny Port barrels. The liquid evokes poached white peaches, stewed rhubarb, Italian tiramisu, candied ginger, clove, weathered cinnamon bark, fresh-pulled espresso, and raspberry tarte on a cedar plank.
Talisker 30 Year Old Single Malt Scotch Whisky, $1,100
Talisker 30 Year Old is a rare and exquisite Single Malt Scotch Whisky, crafted on the windswept Isle of Skye. Aged for three decades, it captures the wild, untamed spirit of the island with a perfect balance of sweet smoke, coastal salinity, and bold peppery spice.
Tequila Don Julio 1942, $169.99
Tequila Don Julio 1942 is an ultra-premium Añejo aged for at least two and a half years in American white oak barrels, resulting in a premium silky, smooth liquid that coats the palate with roasted agave flavors, vanilla, sun-ripened tropical fruits and spiced undertones.
PATRÓN EL ALTO, $200
PATRÓN EL ALTO is handcrafted from the finest 100% Weber Blue Agave grown in the highest parts of Jalisco, Mexico—which yields the sweetest agaves—for an incredibly smooth, luxurious taste. Composed of Extra Añejo—aged for four years—and blended with exceptional Añejo and Reposado tequilas, this high-end luxury tequila beckons to be savored.
Hennessy Master Blender's Selection N°4, $149.99
The Master Blender’s Selection is a unique series of limited edition releases, and it is the result of the Master Blender’s freedom to elaborate a blend which, unlike other Hennessy cognacs, will not be replicated. The Master Blender’s Selection N°4 is a personal blend and a distinctive expression of the Hennessy craft. Fresh with a supple elegance, this single-batch was hand-selected by Master Blender Renaud Fillioux de Gironde.
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