Are you ready to unlock your profit potential? The 2024 Bar & Restaurant Expo is just weeks away! Held March 18-20 at the Las Vegas Convention Center, this year's event promises to be bigger, bolder, and better than ever!
Our Digital Event Brochure covering everything from conference sessions to exhibitors is now out! There's even a code for 10% off your pass if you haven't registered yet.
Download the 2024 Bar & Restaurant Expo Event Brochure

Don't miss all the exciting elements that can be found at this year’s expo.
New 2024 Bar & Restaurant Expo Activations
A dynamic and captivating space exclusively designed for owners, operators and bartenders passionate about pushing the boundaries of beverage creation. Featured profit power hours and meetups are led by Tiffanie Barriere, The Drinking Coach, Spirits Educator, Influencer; Erick Castro, Polite Provisions, Mixologist, Owner; and Josh Davis, Founder, Brown & Balanced and 2022 Bartender of the Year Winner.
Sponsored by Parpan, Pizza Zone unveils the hottest trends from unique artisanal toppings to innovative crusts, attendees can discover the flavors that will captivate customers and keep them coming back for more.
The national United States Bartender’s Guild competition will take place Wednesday, March 20, showcasing the most talented bartenders in the nation as they demonstrate creativity, speed, and skill. The highest-scoring competitor will be named the 2024 USBG National Champion and will represent the USBG at the IBA World Cocktail Championship in in Portugal, Fall 2024.
Familiar Favorites Returning to Bar & Restaurant Expo
- Zero-Proof Experience
- Japanese Food & Beverage Showcase
- Restaurant Zone, featuring live cooking demos in the Food & Beverage Innovation Center
- Lamb Weston Fry Bar
- Kitchen Equipment Showcase, powered by Middleby
- Tea Bar
- The Bistro VIP Restaurant
2024 Bar & Restaurant Expo Conference Program
More than half of the 2024 conference program, available to VIP and Education + Expo Pass holders, features new speakers, breakout sessions, masterclass topic, and panel discussions from renowned industry leaders who have achieved remarkable success in their own establishments.
With conference tracks focused on food, beverage, guest experience, people & staffing, operations and marketing & promotions, attendees are guaranteed to find valuable sessions tailored to the needs of their business.
2024 Bar & Restaurant Expo Speakers include:
- Julie Reiner *Keynote Speaker – Co-Owner of Milady's, Clover Club, & Leyenda
- Erick Castro- Polite Provisions, Mixologist, Owner
- Kailee Asher- Director of Communications, Barter & Shake Creative Hospitality
- Judy Elahi- Corporate Bar Director, 101 Hospitality
- Kelli Ferrell- Owner, Nana's Chicken-n-Waffles
- Virgil Harper- Chef, Owner, Toast on Lenox
- Kyla Hein- Owner, Beverage Director at TWP Hospitality
- Lin Jerome- Co-Founder, Café Lola, Saint Honoré Doughnuts and Beignets
- Jolene Manina- Founder, Secret Burger
- Obadiah Ostergard- CEO, Vine Hospitality
- Tamara Young- Owner, Toast on Lenox
- Matthew Crompton- Regional Director, North America, CGA by NIQ
- Alonso Castaneda- Savory Restaurant Fund, VP of Brand Development & Strategy
- And more!
Download the Digital Event Brochure
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Plan to Attend or Participate in the 2024 Bar & Restaurant Expo, March 18-20, 2024
To learn about the latest trends, issues and hot topics, and to experience and taste the best products within the bar, restaurant and hospitality industry, plan to attend Bar & Restaurant Expo 2024 in Las Vegas.
To book your sponsorship or exhibit space at the 2024 Bar & Restaurant Expo, contact:
Veronica Gonnello (for companies A to G) e: vgonnello@questex.com p: 212-895-8244
Tim Schultz (for companies H to Q) e: tschultz@questex.com p: 917-258-8589
Fadi Alsayegh (for companies R to Z) e: falsayegh@questex.com p: 917-258-5174
Also, be sure to follow Bar & Restaurant on Facebook and Instagram for all the latest industry news and trends.