Adult beverage suppliers rated as top performing partners by leading chain restaurant and hotel beverage professionals were recognized at the 2015 VIBE Supplier Awards during the VIBE Conference in Las Vegas last week. The VIBE Supplier Awards program has grown in prestige and importance since its inception six years ago. This program is unique in that it invites beverage operators to rate supplier companies on key attributes that contribute to their own growth and success. A VIBE Award is strong recognition of a company’s service levels as it comes from their customers. The VIBE Conference is produced by the Nightclub & Bar Media Group.
To insure efficient, fair and unbiased balloting and analysis, the VIBE Conference partnered with Technomic to conduct the voting via an online survey. Key beverage operators were invited to rate supplier companies on various attributes, using a score of 1-10.
- Business-Building support, including Innovation, Creativity, Unique & Effective Ideas and Training Programs
- Service & Support performance, involving Communication, Responsiveness, Understanding of Operator’s Needs and Service Levels
The voting was conducted from January 15 through February 14. Technomic analyzed the results and identified the winners:
Beer Category
Small Beer Company Winner – Lagunitas Brewing
Medium Beer Company Winner – The Boston Beer Company
Large Beer Company Winner – Anheuser-Busch
Spirits Category
Small Spirits Company Winner – The Patron Spirits Company
Medium Spirits Company Winner – William Grant & Sons
Larger Spirits Company Winner – Bacardi
Wine Category
Small Wine Company Winner – Terlato Wines International
Medium Wine Company Winner – Ste. Michelle Wine Estates
Larger Wine Company Winner – Constellation Brands
Non-Alcohol & Mixers Category
Medium Non-Alcohol & Mixers Company Winner – Sun Orchard
Larger Non-Alcohol & Mixers Company Winner – Monin Gourmet Flavorings