Bardstown, KY - Burnett’s Vodka is partnering with chart-topping band Panic! At The Disco for their 2016 summer tour. The brand will be the “Official Vodka” at 19 stops on the tour.
As the Official Vodka of the Panic! At The Disco summer tour, Burnett’s will partner on promoted behind-the-scenes videos, event signage, wrapped tour bus, signature tour cocktails and barware, all supported by social media throughout the tour. Burnett’s is also hosting a VIP experience for the Los Angeles, Calif. show on August 6 for one winner and three friends. The contest is live at www.morefuntour.com - fans can sign up now for a chance to meet the band.
Panic!’s fifth studio album, Death of a Bachelor, debuted at No. 1 on the US Billboard 200 upon its January 2016 release and is certified GOLD. The Frank Sinatra-inspired album has spawned Billboard Hot 100 hits “Victorious,” “Hallelujah,” and “Emperor’s New Clothes.”
“With big personality and eclectic style, the partnership between Panic! At the Disco, front man Brendon Urie and Burnett’s Vodka promises a more fun concert experience,” said Senior Brand Manager Reid Hafer. “We are excited to partner with Panic! At The Disco on the success of their new album and nationwide summer tour.”
Burnett’s Vodka is one of the top-selling vodkas in the nation and the 12th largest selling distilled spirits brand in the US. Since 2000, Burnett’s Vodka has consistently won Beverage Information Group’s “Growth Brand” and Impact’s “Hot Brand” awards as one of the fastest growing products in the industry. In 2015, Burnett’s Vodka was named to Beverage Information Group’s inaugural “Growth Brands Hall of Fame.” The entire line includes the Classic Vodka, an array of Flavored Vodkas, Gin, Rums, and 100 proof varieties.
Founded in 1935, Bardstown, KY-based Heaven Hill Brands (www.heavenhill.com) is the nation's largest independent, family-owned and operated spirits producer and marketer and the world's second-largest holder of Kentucky Bourbon. Heaven Hill's diversified portfolio of brands includes Evan Williams Bourbon; Larceny, Elijah Craig and Henry McKenna Bourbons; Deep Eddy Vodka; Burnett's Vodkas and Gin; Admiral Nelson’s and Blackheart Rums; HPNOTIQ Liqueur; The Christian Brothers Brandies; PAMA Pomegranate Liqueur; Domaine de Canton Ginger Liqueur; Lunazul Tequila; Cinerator Hot Cinnamon Flavored Whiskey and Rittenhouse Rye Whisky.
Heaven Hill reminds you to “Think Wisely. Drink Wisely.”