Marketing Free Sushi for a Year RA Sushi in Baltimore offers Maki Madness, a sushi-eating contest themed around the NCAA March Madness basketball tournament. The prize? Free sushi fo
Operations Deschutes Brewery Releases New a Hop in the Darka Cascadian Dark Ale Deschutes Brewerya s Bond Street Series releases Hop in the Dark Cascadian Dark Ale, more widely known as a Black I.P.A. Deschutes Brewery leads the
Operations Building a Better Beer List From popular domestics to crafts and imported specialty beers, a beer menu should offer quality and quantity.
Operations Too Cool For School Ice affects every aspect of mixed drinks and does so with little cost and no marketing or packaging. Ice plays a crucial role in making the best drin
Marketing Serving Scorpion Any group that reserves the 14-seat Scorpion Table at Lupe Taqueria is challenged: a bottle of Scorpion Mezcal is on the house if one guest eats the s
Food & Beverage Contemporary Tequila Tequila is making a comeback amongst discerning drinkers and enthused bartenders who explore all the Mexican spirit has to offer.
Marketing Heads or Tails? At Flight 151 in New York City, every Tuesday night, when a customer orders a house-brand drink or draft beer, the bartenders flip a coin and if the c
Operations Tap into the Energy! Editorial Director/Publisher Donna Hood Crecca discusses who needs to be and who will be at the 2010 Nightclub & Bar Convention and Trade Show.
Operations BarSmarts Expands Its Reach Beginning in April, BarSmarts Advanced will travel to Seattle, Orlando, Fla., New Orleans and Washington, D.C., to provide bartenders with training, e
Operations Entries Being Accepted for Second SIP Awards The deadline to enter the second Spirits International Prestige (SIP) Awards is April 30; a reduced entry fee is available for those submitting by Mar